Google announces new changes to the short clips system! In an attempt to compete with TikTok

Google announces new changes to the short clips system! In an attempt to compete with TikTok

Google announced that it will increase the duration of short clips on the YouTube platform (Shorts) to 3 minutes after it was one minute. Google revealed that its new decision will be implemented after October 15th.

Google added that this decision will not affect clips that exceeded a minute before October 15th; as these clips remain within the regular long clips that contain ads.

Google is trying to compete with TikTok through the short clips system on YouTube, as this update comes by increasing the duration of short clips after TikTok increased the duration of clips on its platform to 10 minutes!

How do you see the impact of this new policy on the content industry? Share your opinion with us in the emails.








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